Brand Reputation
Jessica Alba's 'Honest' Mess
Your brand is your promise. As The Honest Company is finding out, it's the one promise you can't afford to break.
4 Tactics to Steal From Startups That Find the Best Talent
Only your people can build your brand. Be open to remote workers and new grads who want to grow with you.
让品牌Right, an Entrepreneur Needs to Emotionally Connect with the Product First
Your value system should be clear and there should be certain amount of consistency in company processes - Amol Arora
How Snapchat Is Contributing To Brand Recognition And Loyalty
Awareness, Interest and Evaluation are three key elements of the marketing funnel and Snapchat helps in achieving the second brilliantly i.e. interest the most.
How to Build a Brand That Matters
You need to focus on feedback to make certain changes and modify your marketing campaigns.
What to Consider Before Your Brand Takes a Stand Politically
The costly #DeleteUber backlash shows that large majorities of Americans, and not just millennials, will harshly punish a brand they perceive as unethical.
Who's Managing Your Online Reviews?
Remember: Just a few negative words can plunge your business into a one-star muck bath you'll spend days or even weeks recovering from.
Why Brand Name is Important for Start-Ups ?
The name is the first thing that people hear when you tell them about your company. Good brand names are seldom arbitrary.
Add More Sparkle To Your Portfolio With Tanishq
A blend of tradition with a contemporary look made Tanishq India's first and largest jewellery retail store chain.
4 Reasons Your Brand Is Behind on Mobile - And How to Catch Up
Companies that fail to maximizing their mobile presence put the future of their business at risk. But that doesn't have to be you.
6 Simple Ways To Build Brand Credibility On A Tight Budget
How to build media credibility for your business in 2017.
5 Ways Your Business Can Protect Its Online Brand
When new customers Google your brand, do they like what they see?
4 Strategies That Drive Brand Loyalty
Your organization likely has some brand advocates constantly engaging on social media. So, surprise them.
10 Reasons Why Good Customer Service Is Your Most Important Metric
Attracting a new customer is just too difficult and expensive to lose the relationship because you didn't treat them right.
The 10 Biggest Mistakes in Personal Branding
Quit sabotaging your personal brand with these embarrassing blunders.