Customer Engagement

Starting a Business

The One Thing Ecommerce Success Stories Have in Common

Beyond snappy content writing and market research, and more critical than SEO and clever accounting, there is a unifying principle to steady Ecommerce growth.

Starting a Business

The Benefits of Intentionally Scaling Your Startup

Why having a measured and goal-marked growth schedule for a startup will pave a smoother path to success.

Social Media

5 Ways Entrepreneurs Can Harness Social Audio

Capitalize on the future of platforms and products in which audio is the principal means of communication.

Growing a Business

You Need to Make an Important Distinction for Your Small Business

A problem that many small businesses face is they don't understand the difference between a transactional business and a relationship-based business.

Marketing

Why Digital Marketing Is Just Like Dating

Don't expect to win on the very first ad or promotion; develop a relationship and get to know one another.

News and Trends

Can the Indian Language First Customer Please Stand Up!

Let's contemplate a few thoughts in advertising or marketing currently followed in the digital space that make local language customers feel tossed aside

Social Media

What 'Squid Game' Can Teach Us About Conversational Entertainment

How Netflix's smash hit (literally and figuratively) marks the ascendance of an entirely new brand of social interaction in media.

Marketing

3 Secret Reasons Why Your Brand Needs a Rewards Program

As brands constantly invent new ways to engage with their audience, customers are rising to the challenge and are concurring with new technology faster.

Science & Technology

利用虚拟

What happens when two interior designers from opposite coasts merge somewhere in the middle? Adriele Graham and Elizabeth Berry, the duo behind interior design firm House Meraki, discuss adapting their practices to weather the pandemic.

Growing a Business

6 Things Businesses Lose When They Can't See 100% of Customer Interactions

Gaps in understanding customer journeys could cost companies revenue, brand loyalty and customer happiness.

Social Media

Social Media is Here to Stay

Nestled in the crossroads of downtown Kansas City, Missouri, KC Wineworks is not your typical winery.

Marketing

How SaaS Companies Can Boost User Engagement With Video Marketing

Increase traffic, engage your audience, build relationships, maximize ROI and enhance customer loyalty.

Marketing

Understand These 3 Things Before Crafting a Growth Strategy

It is essential to know the who, where and why before putting the strategic pen to paper.

Marketing

Use These Strategies From Apple, Starbucks and Adidas to Build Long-Term Customer Loyalty -- And Don't Make Amazon's Mistake

Building long-term customer loyalty is a difficult proposition, requiring more sustained effort than it does to merely attract customers. Most successful companies rely on these three principles to secure it.

Growing a Business

Supercharge Sales By Designing Your Website Around These 4 Powerful Buying Patterns

Are you doing everything you can to make buying easy on your website?