Customer Engagement
The Return to Brick and Mortar in 2022
53% of American adults state that they feel very comfortable and safe going back to shopping malls and physical stores.
The Dos and Don'ts of Dealing With Consumers in the Digital Space
Customers now expect to be in control of their experiences.
25 Ways You Can Turn a One-Time Buyer Into a Repeat Buyer
The most profitable customers are repeat buyers.
8 Bulletproof Ways of Turning a Startup Into a Thriving Business
A profitable enterprise requires time, consistency, focus and work, but there are additional (and required) principles that need to be added to the mix.
Your Speed of Response Affects Your Bottom Line
If you are struggling to gain an edge over your competitors, consider getting better at this one tactic.
How to Meet Customers At Their Pain Points
The more you know why something's a pain point, the more you can tailor your marketing solutions.
5 Ways to Better Digitize Your Business
Learn how to prime your business for future growth and sustainability.
Collaborate With Customers to Unlock Sustainable Growth
Businesses dimensionally synergizing with customers are about to become your stiffest competition, and here's what you need to learn in order to beat them.
3 Ways to Avoid Marketing-Budget Traps
Inefficient allocation of marketing funds can result in inaccurate targeting, revenue loss, reduced productivity and even business closure, but there are proven ways of sidestepping these pitfalls, even in the midst of budget cuts.
3 Steps Brands Must Take to Win the Metaverse
The metaverse represents a change from a sensory and engagement perspective.
如何建立一个核心社区Around Your Product
Why a community platform - often a smallish and tight-knit group of core customers who meet regularly - can be a boon to company success.
Promote a Culture of Humanity for a Solid Foundation of Success
A story of humanity, respect and leadership.
How to Train Your Customer Support Agents To Provide Better Service
Customer service begins and ends with the way your employees treat browsers and buyers. Make sure everyone in your company has a toolkit and playbook to make a terrific impression.
How the Customer Experience Affects Your Bottom Line
It's vital for every business owner, leader and entrepreneur to understand the intricacies of how customer perception and experience can impact a business's success or failure.
2021, The Year That Was: Edward Sabbagh, VP, Marketplace, Farfetch
For a company whose mission is to be "the global platform for luxury fashion," Farfetch has been steadfastly adhering to this goal in 2021, and its efforts in this regard have certainly borne fruit for the enterprise this year.