Big Tech Can Do Good and Do Well At the Same TimeThe tech sector's two big challenges, lack of diversity and worker shortages, can be made to solve one another, if the right initiatives are put in place.

ByArthur Langer

Opinions expressed by Entrepreneur contributors are their own.

10'000 Hours | Getty Images

这已经不是什么秘密大科技是困难时有限公司mes to staffing vacant IT positions. Nearly 1.4 million computing job openings are expected to be available in theU.S. by 2020, while the top four tech companies -- Google, Apple, Facebook and Amazon -- continue to expand withbillion dollar investmentsin new campuses across the nation.

The solution? Expanding hiring pools to underserved communities where they aim to build. But, as was made clear byAmazon's withdrawalof HQ2 from Long Island City, having buy-in from local communities is not only ethical, it is critical.

Research showsthat tech talent exists everywhere; it merely needs to be supported to be successful. As someone who started anon-profitthat develops the skills of untapped talent from underserved and veteran communities, I am encouraged that tech giants are committed to diversifying their workforce.

Amazon has amilitary talentinitiative promoting veteran hiring that pledges to employ talent from underserved communities at HQ2, now only in Virginia. From2016年7月到2017年7月, half of Apple's new hires in the US were from underrepresented groups in tech, such as women or Hispanics. Facebook and Google implement initiatives that educate underserved communities in tech skills.

Related:Jeff Bezos Starts a $2 Billion Fund for Schools and the Homeless

Though praiseworthy, these programs aren't moving the diversity needle. Among the eight largest U.S. tech companies, only three percent of technical jobs are held by black workers, and women leave tech jobs at twice the rate men do.

Why? Because creating systemic change in a corporation requires more than simply hiring diversity. Corporations need to provide support for diverse employees throughout their entire life cycle at the company.

If properly implemented, diversity efforts could net the IT industry an extra$400 billionin revenue each year. How might Big Tech retain these demographics critical to mitigating their talent gap and diversity problem?

Fix toxic culture.

Major tech companies track retention data, but not all make it public. Perhaps for good reason. In theonly studyto track why people leave tech companies, nearly eight in 10 employees who left tech jobs reported experiencing unfair behavior or treatment, like stereotyping, harassment and microaggressions. Nearly a quarter of underrepresented men and women experienced stereotyping in the job they left and at almost twice the rate of White and Asian men and women.

Reparations begin with a laser-focus on stripping toxicity from the workplace. Nearlytwo-thirds of tech leaversindicate they would have stayed if their employer fixed its culture. A popular solution, traditional diversity training, doesn't always work.Harvard Business Reviewfound it can actuallyactivatebias instead of preventing it.

Related:Achieving Diversity Demands Less Talk and More Action. And Good Intentions Alone Won't Do It.

Focus on efforts that frame solutions in a positive manner and increase contact with different demographics. Programs like mentoring andvoluntary trainingon diversity (instead of compulsory courses) have the most impact.

Prioritize "surround sound" support.

Big Tech needs to partner with organizations that minimize barriers of entry to success, both at work and home. A new hire can experience a culture shock as acute as having never set foot in a corporate environment when they begin working at a major corporation in an office in midtown Manhattan. To be properly assimilated and retained, they need support from every angle.

The key lies in working with workforce development programs that don't just act as talent pipelines but continue providing support once people from local, underserved communities are employed. These programs can provide soft-skills development, education on proper attire, and additional financial support for issues arising in their lives. Employees can't be successful in the workplace if they are embroiled with problems at home.

Workforce Opportunity Services, the nonprofit I founded, partners with organizations dedicated to diversifying their workforce and functions as a support system for people in communities that typically lack one. Did a babysitter cancel? We provide childcare. Is an employee struggling to pay for gas, or do they live in areas without public transportation options? We ensure they get to work.

Provide a clear pathway to promotion.

A telling statistic:83 percentof tech executives are white and are represented at a higher rate in the tech sector's executives category than the rest of the private sector. Other groups, such as African Americans and Hispanics, are represented at significantlylower ratesin the executive category.

Related:Here's Why Diverse Companies Are Better at Innovating Than Homogenous Companies

Consider the "tech leavers" survey. Nearly a third of underrepresented women of color were passed over for promotion, more than any other group. To retain diverse talent, employees need a clear pathway to promotion into managerial and executive positions.

For an underrepresented group like veterans, rank, hierarchy, and a visible ladder to success are engraved components of the military. Since military members are accustomed to recognition for their achievements, managers should acknowledge a job well done and frequently provide constructive feedback.

Create a clear two- to three-year plan that outlines how employees can advance in the company and be successful. Be cognizant that promotion plans and support requirements look different for each underrepresented group.

Strategically assign managers and mentors.

Pair new hires from underserved communities with diversity champions. This matching process between a manager and new hire is critical, as systemic solutions occur through day-to-day management, not just at the executive levels.

Big Tech should also consider a formal mentoring program to retain minority talent. In astudyby Heidrick & Struggles, women and minorities were more likely than the average respondent to say mentoring was extremely important to their career. Mentor programs within organizations boosted minority and female representation by an average of9 to 24 percent.

Aside from human resources or a day-to-day manager, there should also be someone the employee can turn to at any time. Employees overwhelminglydo not report abuses or harassment to HRfor fear of retaliation. Utilize a workforce development organization to provide another mentor who can act as a buffer and resource. Employees can turn to these critical middlemen even after they begin life as a full-time employee.

Arthur Langer

Entrepreneur Leadership Network Writer

Workforce Development Expert and Professor

Dr. Arthur M. Langer is the chairman and founder of Workforce Opportunity Services. He is professor of Professional Practice, director of the Center for Technology Management, and academic director of the M.S. in Technology Management programs at Columbia University.

Editor's Pick

Related Topics

Business News

'No Question, We Probably Went Too Far': Delta Airlines CEO Backtracks on Sweeping Changes to SkyMiles Accounts, Sky Club Access

The unpopular changes set to roll out in 2025 were announced earlier this month.

Living

Don't Make This 'Crazy' Common Mistake in Your Home Office Setup, Warns an Interior Designer Behind Million-Dollar Renovations

Ali Budd, president and creative director of Ali Budd Interiors, talks what's important in an office — and what isn't.

Science & Technology

How Retailers Are Using Technology to Transform the Product Returns Process into a Customer-Centric Advantage

As return rates escalate, the implementation of smart returns technology emerges as a vital strategy, offering a seamless, eco-friendly solution that enhances customer satisfaction while reducing costs and fostering a greener retail landscape.

Business News

凯蒂·佩里是Fighting the Founder of 1-800-Flowers for a $15 Million California Mansion He Doesn't Want to Sell Her

The eight-bedroom, 11-bathroom estate sits on nearly nine acres in the Santa Ynez foothills in Montecito.

Business News

'Typically Gone Within a Few Hours': This $1,900 Costco Product Is Flying Off Shelves

Costco only offers the exclusive product online to members.

Growing a Business

Want to Sound Smarter? This Stanford Professor's Simple 3-Point Technique Will Help

With a little structure, you can impress audiences with your ad-libbing all day.