Brands
Fashion Industry: A Booming Destination for Entrepreneurs with Non-Fashion Background
The industry has unorganized small businesses which are gradually becoming organized with more established large fashion retail chains and online marketplaces
A 5-Step Guide to Revamping Your Brand Consistency (and Boosting Customer Trust)
Here's how brand consistency can help you put competitors in your rearview mirror.
Challenges and Opportunities for Building a Profitable E-commerce Brand in India
Despite funding, a majority of e-retailers have only earned a chunk of customers and focused more on retaining repeat buyers rather than widening their base
Gary Vaynerchuk and 8 Business Moguls Reveal Their Secrets for Building an Unstoppable Brand
Building a brand is more important than ever. The masters reveal here how to do it well.
Ecommerce: 4 Actionable Ways to Build a Brand
If you don't build your brand, you won't survive.
The Secret to the Right Combination of Events and Sponsors
Partnering with the right event and making the best use of the on-ground market opportunity can increase returns manifold.
Supreme Clientele: Branding Lessons From Businesses That Use Buzz to Drive Growth.
Banksy and others demonstrate how to take advantage of this strategic tactic.
Developing a Successful Brand Strategy Should Be Your Top Priority, Here's How to Do It
This is how you create a loyal customer base - comprised of true brand advocates – who will champion your products over and over again
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A powerful brand image can prove to be a powerful weapon to utilize in the battle of Digital Disruption
Secret Ingredient for Social Media: The Human Touch
While these might seem like the most natural thing to do, a lot of brands lose sight of these basics and resort to a blatant product-oriented approach
Do Brands Really Know Their Customers? Key Approaches to Successful Brand-Building
The fundamental and permanent interaction of a business with a customer is through a purchase and businesses need to begin their client retention process with the first purchase
How to Infuse Empathy in Your Marketing?
The latest buzzword in marketing is empathy. Many companies are successfully utilizing the power of empathy to push their brand to the next level
How Can Brand Licensee Business in India Witness Robust Growth?
Brand licensees, who don't endorse the 'Make in India initiative', should have a good supplier from where they could import the product by prioritizing the product quality
What Your Startup Needs to Learn from Digital Transformation
This content discusses a few lessons that your startup business should learn from digital transformation to grow and succeed in the long run
Why Tech-savvy Millennials Should Text Less and Write More
Mental stimulation in the brain occurs when we write as opposed to when we type and hence there has been a radical shift in the nature of exchanging messages in the last few years