Books

Marketing

A Step-by-Step Guide to Creating Attention-Getting Product Listings

Instead of slapping together a description of your goods, use this five-step plan to create listings that draw in customers.

Business News

Bill Gates Released His 5-Book Summer Reading List, Themed Around the Conflict Between Humans and Nature

The list features four non-fiction books - including Barack Obama's memoir - and one novel.

Business News

11 Books to Help Turbocharge Your Side Hustle

These titles will fast-track your Plan B for A-list success.

Starting a Business

3 Things You Must Know Before You Start Your Etsy Business

Etsy isn't for everyone, and these three guidelines will help you determine if you could be a success on Etsy.

Branding

Here's Why You Should Always Take That Meeting

We cut the excuses that are common in our industry, got off our asses and did the damn thing - and so can you.

Social Media

Make the Most Out of Instagram's So-Called Vanity Features

This marketing expert reveals two of the most effective ways to attract more followers on your business's Instagram account.

Branding

Here's How You Build Brand Integrity

To get (and keep) it, you have to come through on your brand's promise and deliver a satisfying experience each and every time.

Thought Leaders

10 Books for the Aspiring Entrepreneur's Summer Reading List

Entrepreneurship isn't just about smarts and sweat. It's about the inspiration to stick it out from startup to sell-off. Use these books to motivate your journey and tickle your brain.

Social Media

How to Create an Effective Sales Funnel Using Instagram

Discover what you need to do to begin attracting more prospects and closing more deals with help from your Instagram account.

Marketing

Follow These 6 Basic Marketing Rules To Succeed

If you practice and enforce these foundational concepts, you'll find that marketing your business isn't so hard after all.

Social Media

How to Use Your Brand Story to Succeed With Facebook Advertising

You don't have to be great at holding an audience like Jimmy Fallon. You just have to be you.

Social Media

11 Books to Help Build Your Social Media Brand

These books from Entrepreneur Press can help you increase your reach on social media.

Social Media

7 Ways to Turn Instagram Followers into Customers for Life

Use these seven ways to reach out to prospects and make them want to buy from you, over and over again.

Marketing

2 Marketing Factors That Will Never Change

Before you create a social media strategy or spend a single dime, be sure you understand these basic guidelines.

Social Media

10 Facebook Ad Campaigns That Will Maximize Your ROI

Increasing brand awareness should be your top priority.