Data is the Silver Bullet for Your Business in a Slow Economy
Economic uncertainty can create gaps in your business strategy. Here's why data must be part of the solution
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History has shown that the greatest weapon againstuncertainty is information. During the pandemic, companies with a strong understanding of their business — from their customers to their suppliers, based on their ability to wrangle data effectively — fared significantly better than others.
Now, understanding your business on both a microscopic and holistic level is more critical than ever. As the threat of potentially tougher times looms, information must be treated as thecentral toolin leading a business through the storm.
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