How Amazon Sellers Can Keep Things Real When They're Surrounded by Fakes and CounterfeitsLearn how to fight the Amazon fraudsters.
ByJoe Keohane•
This story appears in theApril 2017issue of狗万官方.Subscribe »
Q: I sell reflective wearables online and do good business on Amazon. But I'm constantly seeing new competitors -- all cheap knockoffs that, suspiciously, quickly collect tons of positive reviews. What's going on, and can I stop it? -- Tim G.
A:"Amazon" is a good name for Jeff Bezos' company. It's a sprawling site characterized by relentlesschange, furiouscompetitionand incredible diversity. It's also, as many sellers have discovered, a jungle.