Melissa Campanelli
梅丽莎各个是一个侦探hnology writer in Brooklyn, New York, who has covered technology forMobile Computing & CommunicationsandSales & Marketing Managementmagazines. You can reach her atmcampanelli@earthlink.net.
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In Search Of . . .
Can customers search your website--and actually find what they need? If not, you're losing dollars.
Double Play
Could sending a paper catalog to customers boost your e-commerce business?
Draw Customers to Your Website With Coupons
Using coupons can be a great way to get new customers to visit your site-if you do it right.
Happy Returns
Retaining your customers is a lot less expensive than getting new ones. So how do you keep them coming back for more?
Help Wanted
Want to hand a project to a freelancer but don't know where to start? The Internet can help.