The Fix - Page: 4

How Online Direct Sales Saved This Luxury Business

The financial crisis forced Vero Linens to find a new target market.

Kelly K. Spors

Kelly K. Spors

For Agility, A Shift to Freelancers

Shedding overhead helped this North Carolina marketing agency refocus and become profitable after a merger.

Kelly K. Spors

Kelly K. Spors

When a Family Business Should Outsource Human Resources

In this case study, Philadelphia's Buzz Marketing hired a pro to handle HR, saving the owner time and tension over family hires.

Amy S. Choi

Amy S. Choi

To Boost Efficiency, Rethink Company Culture

In this case study, telecom startup Grasshopper explains how rethinking its values helped realign the company's goals, reduce turnover and find the cash to reinvest in itself.

Amy S. Choi

Amy S. Choi