Selling Online

Marketing

New Feature Enables Etsy Sellers to Shoot and Edit Product Videos From Smartphones

Called Shop Videos, the new editing program within the Sell on Etsy mobile app aims to help 1.5 million sellers on the crafty ecommerce platform tell their stories visually.

Marketing

The 3 Steps From Interested Customer to Sold

When a potential customer clicks on your site, they've already said "yes'' a little bit.

Marketing

How to Handle Online vs. In-Person Leads

The follow-up separates the ordinary salespeople from the pro status.

Business Process

6 Ways to Stop Selling and Get More Customers Buying

Convincing customers that you are a leader rather than a pusher is now more important than ever.

Thought Leaders

Meet the Entrepreneurs Who Set Their Sights on Bringing Quality Binoculars to the U.S.

A domestic maker of binoculars takes on the best European optics, one satisfied customer at a time.

Business News

10 Steps to Selling Your Product on Amazon (Infographic)

Here's how you can get up and running on the platform.

Marketing

How Learning Where Shoppers Browse Online Helps Businesses Make the Sale

Businesses of all types are becoming adept at learning about potential customers as they go about the online equivalent of window shopping.

Business News

How to Optimize Your Site for Every Stage of the Buying Cycle

Even though you can't make a customer buy, you can at least know how your site can meet the specific need that the customer has at any given point in the buying cycle.

领导

Jet.com's Founder Marc Lore: 3 Things You Need to Know About the Man Taking on Amazon

With the much-anticipated ecommerce site Jet.com launching today, we discovered a few lesser-known facts about the Internet mogul.

Business News

How Brands Can Drive Results With Promoted Pinterest Pins

A step-by-step look at exactly how to get started promoting your content through Pinterest, as well as some actionable techniques to increase your chances for success.

Business News

Is Amazon's Prime Day Sale Shaping Up to Be a Dud?

Customers took to Twitter to voice their disappointment with the slow-loading website featuring deals they didn't think measured up to the Black Friday-busting hype.

Business Ideas

5 Bits of Online Business Advice That Sound Good But Aren't

The sooner you start ignoring the conventional wisdom, the sooner you'll start making a living online.

Business News

7 Things You Should Learn From the Customer Who Doesn't Convert

Everyone hates shopping cart abandonment.

Marketing

6 Fundamentals for Succeeding at Online Marketing

Establishing an online business is simple. Getting the basics right and building from there is more complicated.

Growing a Business

What You Need to Know About Those New Blue Price Tags on Pinterest

Here's what the latest Pinterest update means for businesses and consumers.