个性化

Marketing

How to Personalize Your Marketing Without Being Creepy

Consumers are turned off by discovering you have their data when they don't know how you got it. The big difference-maker? Consent.

Science & Technology

4 Top Tactics for Your Business to Thrive This Holiday Season

Digital is here to stay. Adapt now or risk being left behind.

Marketing

4 Ways Marketing Automation and Personalization Can Work Together

We accept automation in our personal lives. So why are we so afraid of using it to optimize our companies?

Marketing

5 Content Marketing Trends You Need to Know for 2020

Use new content marketing tactics to engage customers.

News and Trends

3 Challenges of Education that Ed-tech is Addressing

Ed-tech is breaking the geographical barriers where students can seek guidance from diverse teachers and instructors worldwide

Marketing

How to Balance Marketing Automation and Personalization

For any strategy to be effective, it's important to find a balance.

Science & Technology

3 Ways Machine Learning Can Help Entrepreneurs

Entrepreneurs who build AI into their business processes will reap the benefits.

Marketing

What McDonald's Latest Acquisition Means for Marketers

个性化has long been viewed as the purview of digitally native companies. Now McDonald's will use it to upsell at the counter.

Growth Strategies

This Singapore-based Startup Has a Not So Ordinary Solution For All Your Gifting Needs

More and more people are recognising the importance of giving the right gift

Productivity

Why Time Is Your Most Important Business Resource

Make a personalized effort to better manage your time to more effectively prioritize your efforts toward what you most want.

领导

The age of 'Personal Branding'

Smoothing the manner in which you present yourself can make you feel far more in control of how people perceive you, behave with you, and respond to you, and make you far more confident in your interactions with people and the events around you

Marketing

Smart Brands Won't Generalize When It Comes to Gen Z

The more you increase the personalization of your marketing, the better your ads will perform. Think ... Oreo cookies.

News and Trends

Why is India Riding the Coworking Wave?

We all wonder if coworking as a phenomenon will get the same success in India as in the western world, or is it a fad that will die down with time?

Technology

3 Reasons Why Artificial Intelligence Can Revolutionize Education

Advanced technology can provide reliable and precise answers in just a few seconds at any point in time

Growing a Business

Here's How You Differentiate Yourself in a Crowded Market

If there is a business opportunity in offering a product or service, there are people doing it already. But their being first doesn't prevent you from being better.