Market Research
4 Growth Hacking Strategies That Work Like Magic
The secret behind effective growth hacking is to follow a proven framework, and implement the right strategy at the right time.
The Problem With Polls Isn't the Lies Respondents May Tell
The real deal-breaker with surveys is bad questions. Here's how to collect customer data that will yield honest results.
Follow These 5 Best Selling Ideas For Successful Business
Know what will make you business sell
What Flipkart Can Do To Flip Amazon's Growing Kart?
Would prefer to see Flipkart build its arsenal on its home turf and compete with Amazon.
3 Basics for Filing a Patent That Actually Has Value
A provisional patent application will provide as much protection as you need while determining if your idea can really go the distance.
How Can Ecommerce Players Bring More Shoppers Online?
The total number of online shoppers will reach 175 million by 2020.
Research Is Key to Creating Promotions That Sell
Find out what makes your existing and potential customers tick.
Fortune Favors the Prepared Mind
Preparation mitigates entrepreneurial risk and smooths the road ahead.
How to Value Your Startup -- Without Getting It Wrong
Take time to evaluate the market and examine all your options.
Are Retail Brands Ready to Compete in the New Normal?
As consumers continue to drift from brick and mortar shops to online markets, retailers are surprisingly optimistic.
7 Lessons While Navigating Through Unchartered Business Territory
There are innumerable start-ups but few succeed in pioneering a trend and sustaining their business in an unchartered business territory.
Why Lets Service CEO Sees His Startup Becoming A Billion Dollar Company
Hunger to succeed can never be concentrated in one place like an IIT
Beyond 'Angelic' - The Investors' Side Of The Story
Despite backing so many start-ups in the last 10 years or so, in most of which they even got their fingers burnt, these angels along with new ones on the block now have an even bigger task ahead – to make the ecosystem as big as the Silicon Valley in the least time.
The Problem With Polling, Surveys and Opinion Is That People Fib
Trump's victory should be a wakeup call for anyone who makes a living peddling research, messaging and polling.