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Marketing

How This Marketing Guru Enlisted Magic Johnson, Kevin Durant, Paolo Banchero and Some of the Biggest Names in Sports

Hayes Grooms IV, Head of Athlete Marketing at Dapper Labs, on how to get the world's biggest stars to partner with your business.

Franchise 500 Annual Ranking

Take Customer Service To The Next Level With These Service-Based Franchises

Want to own a business that "serves" others? Here are some top choices.

领导

How Amaze Media Labs Became a Top One-Stop Shop for Companies Looking to Create Podcasts and Build Audience

Two veterans of the sports and entertainment industry break down the birth and evolution of their podcast company and their technology that promises to be a game changer for the industry.

Marketing

Sometimes Change is the Best Ingredient in Small Business Success

Picking just one thing and doing it well can turn around an entire business.

Science & Technology

Diving Deep into Consumer-Focused Technologies Based on Personal Experiences

The demand for an excellent customer experience is increasing as new technologies emerge. Today, if a business wants to stand out, it must also have a personalized, data-driven, and customer-focused approach.

Marketing

5 Ways to Control Your Online Reviews

Without a coherent review management approach, negative reviews can tear your brand down quickly.

Growing a Business

Baking Your Experiences and Beliefs Into Your Business

Owners Yauss and Sascha of Skull & Cakebones have made their bakery a haven for all kinds of people by paying attention to ingredients and being true to themselves.

Thought Leaders

How This Entrepreneur Got a Crumbling Brand on Track to Scale to $100 Million

Brad Charron, CEO of the plant-based protein brand ALOHA, discusses restarting and refocusing a brand that was on the verge of collapse.

Franchise

Want to Franchise Your Business? Make Sure You Know These 5 Things

A seasoned franchisor's advice on how to build a successful franchising system.

Business Process

7 Ways Leading Companies Boost Repeat Sales

For long-term success, businesses need to have customers coming back again and again for products or services.

领导

Developing a Customer Relationship with Longevity

Robbins Brothers prioritizes a long-term relationship with their customers. The staff always aims to connect individuals with their dream piece by providing a welcoming environment, but the Robbins Brothers experience goes well into the future.

Thought Leaders

How the Founder of a Wildly Popular DTC Clothing Brand Structures Her Day for Maximum Productivity

Lunya founder Ashley Merrill shares the habits and routines behind her success.

Marketing

Clay Dover of Velvet Taco on Building Brand Loyalty with LTOs

Interview with Velvet Taco CEO Clay Dover about the success and strategies of limited time offers (LTOs), building customer rapport, and the promise to always try new things.

Money & Finance

Why Customer Communication Makes a Difference During Inflation

When raising prices becomes necessary as inflation continues, a business owner's best course is to be direct and honest with customers. Here's why.

Growing a Business

Want Your Business to Succeed? Use These Tips to Understand Your Customer

Understanding your customer's needs and how to solve them is crucial to your success.