Customer Relationship

Marketing

Build-A-Bear Workshop Is Caught Off Guard for Its 'Pay Your Age' Promo and Forced to Turn Away Customers

The company says it experienced 'unprecedented' customer turnout and provides a lesson on preparation for entrepreneurs.

Culture

A Founder's Most Important Job Is Staying Connected to the Business

If you think success means you can check out, you've failed already.

Entrepreneurs

Managing Your Customers Through Change

Let's explore how Maintaining Customer Relations Through Change can only satisfy the expectations of the market

Growing a Business

12 Ways Your Sales Process Is Alienating People

Getting meetings and closing deals is already hard. You might be making it a lot harder without realizing it.

Growing a Business

如何安泰勒and Loft Create Customer Loyalty Through Charitable Efforts

Ann Taylor and Loft build up charities and customer loyalty at the same time -- here's how you can do it, too.

Marketing

This Is How You Get New Customers to Trust You Right Away

Learn how to use the five types of social proof marketing.

Growing a Business

How Do You Find Your First Customers?

The chairman of DocuSign explains how to turn a company's first customers into valuable ambassadors.

Growing a Business

Want to Know What Your Customers Really Think? Try Working Side by Side With Them to Solve Problems.

Microsoft sends its developers to work with customers to build technology that solves their biggest pain points.

Business News

Apple's Battery Apology Could Be Its Most Important Ever

It may be the most far-reaching apology Apple has had to make, and it could change the way the company does business.

Starting a Business

How I Got Over My Fears About Starting My Company

When the company I was selling for put itself up for sale, I had a choice to make.

Entrepreneurs

Here's What You Should Do to Ensure You are Not Losing Out on Customers

After acquiring customers, the struggle lies in retaining them and making sure that they don't go opting for other players in the field

Marketing

Why Marie Forleo Says This One Marketing Trick Is So Important

Remember, your customers have a lot to say.

Marketing

Stop Spending So Much Money on Lead Generation and Do This Instead

Always chasing sales, leads and customers is not the way to grow a business.

Thought Leaders

The 6 Keys to Quality Customer Service

There's no better way to grow your business than solid, reliable customer service.