The Value of Creativity: Adobe Buys Portfolio Platform BehanceReports peg the sale price at around $150 million.
ByJason Fell•
Opinions expressed by Entrepreneur contributors are their own.
Behance, the New York City-based startup that developed a new platform for creative people and teams to share their work,has been acquiredby Adobe. The San Jose, Calif.-based software giant is known for its suite of tools for creators, including Photoshop, Indesign and Illustrator.
Though terms of the deal weren't officially disclosed, news reports pegged the sale price atabout $150 million.
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Behance公司成立于2006年,由斯科特Belsky和马tias Corea, a graphic designer. The idea was to give creative individuals the ability to share their designs and projects with the world -- for free and on their own terms. The Behance Network allows users to share their multimedia projects with others in Behance's network, including sites like LinkedIn. With the "ProSite" tool, users can create a portfolio website essentially from scratch, for only about $11 per month.
In all, Behance says it hashosted more than 2.3 million public projectsfrom about 170 countries. Those projects have generated some 33.6 million "appreciations" -- the equivalent of a "like" on Facebook.
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Co-founder Belsky -- who helped manage a leadership development initiative at investment banking firm Goldman, Sachs & Co. before launching Behance -- sat down with Entrepreneur last year for a video interview. From that conversation, here are Belsky's tips for starting an innovative business:
1.分享想法s liberally.Don't keep all the details of your startup idea secret until they're ready to be "shared with the world," Belsky said. The benefits of getting feedback on your plans and ideas always "outweigh the costs."
2. Iterate rapidly.Being innovative means coming up with wild new ideas. But sometimes those ideas aren't always brilliant. When you have an idea, work hard and fast to make it even better.
3. Be willing to fail.Innovation is about taking risks, Belsky said, and having "a tolerance and a willingness to fail" before you succeed.
