Entrepreneur Plus - Short White
For Subscribers

Using Gamification to Boost Staff MoraleIn addition to helping business owners solve problems around customer engagement and retention, gamification can enhance staff relations.

ByJason Ankeny

Opinions expressed by Entrepreneur contributors are their own.

In addition to helping business owners solve problems around customer engagement and retention,gamificationcan enhance staff relations. Employers can leverage gamified techniques like leaderboards, points and badges to incentivize high-quality work, improve client interactions and reward team accomplishments.

"Gamification can improve employee productivity and morale," says Gabe Zichermann, co-author of the bookThe Gamification Revolution. "In the past employee recognition was often cheesy or costly, like hanging a photo of the Employee of the Month on the wall at McDonald's. Gamified platforms like PropsToYou and [Salesforce's] Work.com change all that. Now when someone does something worth rewarding, a superior or subordinate can pull out their phone and recognize them for a job well done."

This is a subscriber-only article. Join Entrepreneur+today for access

Editor's Pick

Related Topics

Business News

'Awful Advice': Barbara Corcoran Slammed For 'Tone Deaf' Business Advice to Interns

The "Shark Tank" star shared tips on social media about how interns can increase their chances of getting hired full-time, but the public reaction didn't go as planned.

Business News

'This Is My Life Now': Man Hysterically Documents Elon Musk's 'X' Sign Blaring Flashing Lights Into His Bedroom Window

The sign, reportedly put up without a permit, is shining bright at X HQ in San Francisco.

Business News

An 81-Year-Old Florida CEO Just Indicted for a $250 Million Ponzi Scheme Ran a Sprawling Senior Citizen Crime Ring

Carl Ruderman is the fifth senior citizen in the Miami-Fort-Lauderdale-Palm Beach metropolitan area to face charges in connection with the scam.

Money & Finance

Want to Become a Millionaire? Follow Warren Buffett's 4 Rules.

企业家是不能过度指狗万官方望太多a company exit for their eventual 'win.' Do this instead.

Green Entrepreneur

Phoenix Has Hit 110 Degrees for a Month, But This One Invention Is Cooling Things Down a Tad

For the Arizona city amid a record-breaking heat wave, cool surfaces bring a modicum of relief.