Horizon Worlds, Mark Zuckerberg's metaverse, will allow creators to sell digital goods and experiences in their worldsMeta has announced the launch of a program to encourage content creators on its immersive augmented reality platform.

ByEntrepreneur Staff

This article was translated from ourSpanish edition.

Oculus

It's calledHorizon Worldsand it's the first space in the metaverse created by Meta, Mark Zuckerberg's company. In this immersive world, accessed through augmented reality headsets (such as theOculus Quest Pro),用户可以与其他玩家交互,创建寡糖r own worlds and games, and participate in the creations of others. Yes, it is something very similar to Roblox, but in immersive mode thanks to virtual reality glasses.

The platformhas just announcedthat some users will be able to start selling self-created items, as well as access to limited sections of their universes, to visiting players. With this announcement, Meta takes an important step towards the metaverse that Mark Zuckerberg has imagined, in which not only interaction between users is possible, but alsocommercial transactions. The sale program will be available only to users over the age of 18 who live in the United States and Canada (the territories in which Horizon Worlds already operates).

"As part of our ongoing commitment to supporting creators, we are beginning to test several new tools that will allow you to experiment with different ways to monetize your creations in Horizon Worlds," a statement from the company explains. While we're launching this today as a test with a handful of creators to get feedback, these kinds of tools are a step toward our long-term vision for the metaverse where creators can make a living from digital goods, services, and experiences. that other users buy.

In addition, Meta announced the existence of a$10 million fund to support and encourage creatorswithin the platform: "The metaverse, by its nature of not being limited by physical space, will bring a new level of creativity and open new opportunities for the next generation of creators and businesses to pursue their passions and create livelihoods. Creators and entrepreneurs will have more freedom to find a business model that works for them."

Meta will keep a percentage of the sale of the products sold by the users, although the information regarding the amounts is still confusing. It is estimated thatthe user will keep approximately 50% of the incomeand the rest will be divided between the Meta commission and the fee charged by the platform.

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