How Your Company Can Use Facebook Groups for MarketingFacebook groups are a goldmine for businesses.

BySalma Jafri

Opinions expressed by Entrepreneur contributors are their own.

Today, the chance that all of your brand's Facebook followers will see your posts is slim to none. Especially with some of thechangesthat Facebook plans to roll out in the future, such as prioritizing family and friends' posts on people's newsfeeds.

Don't let this scare you, though. There's a better way to utilize Facebook. In this video, Entrepreneur Network partner Salma Jafri explains whyFacebook groupsare the next best place to win customers and even make some friends along the way.

Facebook groups are a hidden goldmine for businesses. They are self-selected communities of like-minded individuals with shared interests. All of the people inside of them are talking, sharing and asking each other questions. It's not only a great listening device for tapping into your target audience's community, but also a place to share your expertise and gain loads of customers.

To find out how you can leverage these Facebook networks for your business, click play on the video above.

Watch more informative videos fromSalma Jafri on her YouTube channel.

Related:How to Create a Facebook Messenger Chatbot For Free Without Coding

Entrepreneur Networkis apremium video networkproviding entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.

EN is partnered with hundreds of topYouTube channelsin the business vertical and provides partners with distribution onEntrepreneur.comas well as our apps onAmazon Fire,RokuandApple TV.

Click hereto become a part of this growing video network.

Wavy Line
Salma Jafri

Content Marketing Consultant for Entrepreneurs

Salma Jafri is the host ofContent Marketing Tips, a weekly vlog and blog on how women entrepreneurs can market authentically to their audience by using their natural strengths. Grab her free cheat sheet:25 Free and Feel-Good Ways to Authentically Promote Your Content.

More from Salma Jafri

Editor's Pick

Related Topics

Business News

'Awful Advice': Barbara Corcoran Slammed For 'Tone Deaf' Business Advice to Interns

The "Shark Tank" star shared tips on social media about how interns can increase their chances of getting hired full-time, but the public reaction didn't go as planned.

Business News

'This Is My Life Now': Man Hysterically Documents Elon Musk's 'X' Sign Blaring Flashing Lights Into His Bedroom Window

据报道,put up without a permit, is shining bright at X HQ in San Francisco.

Business News

An 81-Year-Old Florida CEO Just Indicted for a $250 Million Ponzi Scheme Ran a Sprawling Senior Citizen Crime Ring

Carl Ruderman is the fifth senior citizen in the Miami-Fort-Lauderdale-Palm Beach metropolitan area to face charges in connection with the scam.

Money & Finance

Want to Become a Millionaire? Follow Warren Buffett's 4 Rules.

企业家是不能过度指狗万官方望太多a company exit for their eventual 'win.' Do this instead.

Green Entrepreneur

Phoenix Has Hit 110 Degrees for a Month, But This One Invention Is Cooling Things Down a Tad

For the Arizona city amid a record-breaking heat wave, cool surfaces bring a modicum of relief.