Disrupt This: How Entrepreneur is Walking the Walk When It Comes to InnovationWe don't want to just write about disruption, we want to embody it.

Progress is impossible without change, and those who cannot change their minds cannot change anything.

—George Bernard Shaw

Disruption is something we write about every month. It's the force we stand for, and it's what we advocate with every story. But it's not enough to simply talk about these ideas. We need to be part of them. So we've decided to turn our pages—our design, our style and our culture at large—into a lab for change and innovation.

By disrupting ourselves and our logo and everything we have ever represented, we stand next to you, as one with you. It's our riskiest move to date.