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5 Tips to Promote CSR Without BraggingNobody likes a showboat. Here's a better way to highlight your company's good deeds.

ByKevin Xu

Opinions expressed by Entrepreneur contributors are their own.

Your company wants to do more good. Great! But when a company aligns itself with a corporate social responsibility (CSR) cause, it isn't just taking on a random issue. This process is as precious as a product launch, needing almost constant attention.

As with any service rollout, how you present it is crucial. You want to be informative and persuasive without laying it on too thick with braggadocious language about the initiatives.

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