The Best and Worst Ads of Super Bowl 50Peyton Manning who? For us, the big game was all about the commercials. Which ones were a touchdown and which ones fell flat?
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Donald Trump thought Super Bowl 50 wasboring. So didTom Brady, but that's a different story. Barring Beyonce and Bruno, the Denver Broncos' season victory lap was such a snoozer that even theobscenely expensive commercialsshoehorned into it didn't quite perk us up, and they're half the reason we tuned in anyway.
From a high-fiving clump of intestines to sobering drunk-driver shaming, here are the best and worst commercials from last night's big game. Cheap thrills? We don't think so. Each ad clocked in at $166,000 attention-hungry dollars per second.
Worst
1. Xifaxan'sgrody 'GutGuy'
忘记佩顿曼宁和凸轮牛顿。真正的star of Super Bowl 50 was "GutGuy," a gassy pink blob of intestines. He's the diarrhea-stricken mascot for Xifaxan, Valeant's Rx for Irritable Bowel Syndrome. Yeah,thatguy, the gross one we're trying to forget as we digest yesterday's hot wings.
Love him or hate him, "GutGuy" scored a branding touchdown with viewers yesterday, even if his timing was crap. Case in point: We'restill talkingabout him today.
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2. Marmot Mountain's 'Love the Outside' awkwardness
Man and marmot. They camped, they climbed, they canoed. Then they almost kissed. Then Twitterexplodedwith disgust. This dirty doozie didn't sit well with a lot of humans, with theWashington Postslamming it as "one long "no homo' joke, with an extra sprinkle of implied bestiality." Not cool, Marmot. It's the yellow flag for you.
3. The NFL's 'Super Bowl Babies Choir' music video
Thanks, NFL. We'll never think of "Kiss From a Rose" the same again. And neither will the kids awkwardly on display in this freaky commercial -- each of them conceived after past and apparently aphrodisiacal Super Bowls. While Seal's cameo was a nice touch, it wasn't enough to save this thorny rose, or to save us from imagining our parents doing ... yeah, let's just stop there.
Related:Leadership Requires Being Gracious in Defeat
Best
1. Mountain Dew's 'Puppymonkeybaby' freak show
That thing -- part cute pug, part chubby toddler, part hyper monkey -- tops most worst lists today, but we disagree. If you ask us, "Puppymonkeybaby" won the Super Bowl andthe Internetlast night. Everyone and their stoner brother is talking about that unforgettable freak show today, trying to wrap their brain buckets around the viral Frankenstein that Mountain Dew burped up, and that's precisely the point. Well played, PepsiCo. Ournightmaresare now branded.
2. Budweiser USA's drunk-driver shaming, care of Helen Mirren
It was classy, clever and controversial. What better time to rip drunk drivers a new one than the always alcohol-soaked night of the Super Bowl? And who better to shame them than Dame Helen Mirren, a "notoriously frank and uncensored British lady"? Touché, Budweiser.
The spot-on ad spot set a few of the drunk uncles at our party straight. Darn "pillocks," Mirren's King's English might've even sobered them up a bit. Seriously, though, for everyone's safety, please do#GiveADamnwhen this Bud's for you.
Related:Squarespace Is Going All in With a Super Bowl Ad Starring Keegan-Michael Key and Jordan Peele
3. Squarespace's 'Real Talk' with Key and Peele
"S-u-c-c-e-ss-e-to-the-s. Successes." That's whatSquarespace was all aboutwith this 30-second jolt starring you-know-who: goofballs Keegan-Michael Key and Jordan Peele. The funny duo teamed up once again to shake up Squarespace's third pass at the Super Bowl. They're in a "future hallway" with a "dope website," and that's pretty much it, but it works.
4. Doritos' pushy ultrasound action
No, your eyes did not deceive you. Doritos really went there, all the way -- into the womb. Memorable, giggly commercial or not, if we lucked out with a loser like that for a birth partner, we'd fire his ass. So would an army ofoffended Super Bowl viewerswho whinged about the ad on Twitter,abortion rightsactivists included. You ordered a nacho-cheesy -- and insanely viral -- blast of controversial, Doritos, and you got it.
Related:10 Funny, Cute and Downright Bizarre 2016 Super Bowl Ads