The 3 Things All Leaders Must Consider When HiringStaffing and hiring is one of the most challenging topics for business leaders, regardless of the size of their company.

ByTrynka Shineman

Opinions expressed by Entrepreneur contributors are their own.

Shutterstock

Q: When a company is growing, how do you prioritize hiring needs?

A:Staffing and hiring is one of the most challenging topics for business leaders, regardless of the size of their company. Many struggle with figuring out how to prioritize their time, and it's even more difficult to determine how much of that time you as a leader should spend on recruiting. Ultimately, prioritization of hiring is more of an art than science, but there are some key areas to consider as you are working through it:

Related:How This Company Bounced Back After a Toxic Hire

1. Prioritize anything that directly impacts customer satisfaction.

One of the most important guiding principles for any growth in business is to prioritize customer satisfaction above all else. With this is mind, you should prioritize hiring for positions that will ensure an exceptional experience for the customer. This could include customer service agents, associates in a retail location, logistics or delivery employees or people looking at quality control.

As a leader of any business, your single biggest asset is your reputation -- if it's strong, it creates a long run way for success through increased word of mouth referrals and customer loyalty. But even a single negative customer can have a dramatic impact on your brand and growth in the future.

Related:Hiring an Intern: 6 Things to Know Before Saying 'You're Hired!'

2. Ensure you evaluate your time and the role you are playing.

As the owner of the business, it's critical that you reflect often on how you are spending your time, so you can identify when its best to offload some of the responsibilities that are holding you back from doing what you do best. Ultimately, you are the best suited to develop your business strategy and vision, build the culture, and lead the team. You may also be most critical in sales and new business development, or delivering product innovation. Once you've reflected on how you are spending your time, you can prioritize hiring roles that help create space for you to do the work that only you can do. Being able to extract yourself from working in your business to actually working on your business is one of the most difficult challenges for any founder, but also one of the most critical needs to keep your business thriving.

3. The need for speed.

没有深思熟虑的优先级,业务es can default to inadvertently hiring for the roles that are easiest to fill as opposed to those that can unlock the most value for the company at a given point in time. One of the most important characteristics of a growth business is the ability to get to market quickly so you can deliver value to customers, get customer feedback and continue to improve. With that in mind, I suggest prioritizing the things that are slowing you down -- bottlenecks that are preventing you from moving as fast you otherwise could. This can be easier said than done. One way to surface bottlenecks is to encourage employees to let you know when they find themselves waiting or blocked, even if they can work through the block independently. This can be unnatural for people – often the tendency is for the employee to want to work this through on their own. But this information can be critical to helping you understand how work is flowing across your organization and what is really slowing the team down.

Related:A New Solution for Efficiently Recruiting Talent

It is a good sign if you are even thinking about prioritizing hiring, as it is the first step to having a high performing growth organization. It is easy to fall into the trap of first hiring roles that are the easiest to fill versus what's really most important for your business. Taking the time early on to reflect on what's most important to your customers and determine what is holding you and your team back from making the impact you are capable of making, will help you stay in balance as an organization and ensure you are building a company that can sustain over the long term.

Wavy Line
Trynka Shineman

President of Vistaprint

Trynka Shineman is the president ofVistaprint,a company providing small-business owners with affordable marketing products.

Editor's Pick

Related Topics

Business News

An 81-Year-Old Florida CEO Just Indicted for a $250 Million Ponzi Scheme Ran a Sprawling Senior Citizen Crime Ring

Carl Ruderman is the fifth senior citizen in the Miami-Fort-Lauderdale-Palm Beach metropolitan area to face charges in connection with the scam.

Business News

Taco Bell Slammed With Lawsuit Over 'Especially Concerning' Advertisements, Allegedly Deceiving Customers

The class action lawsuit claims the chain is advertising more than they deliver.

Money & Finance

Want to Become a Millionaire? Follow Warren Buffett's 4 Rules.

企业家是不能过度指狗万官方望太多a company exit for their eventual 'win.' Do this instead.

Business News

Body of Missing 27-Year-Old Goldman Sachs Banker Found in Nearby Body of Water

John Castic, a 27-year-old Goldman Sachs employee, went missing around 2:30 a.m. on Saturday after attending a concert at the Brooklyn Mirage in East Williamsburg.

Business Culture

The Newest Workplace Trend Has HR Sounding The Alarm

HR departments are still figuring out how to handle "quiet quitting," but a new trend is taking over.

Business News

Steve Jobs's Son Is Diving Into Venture Capital — and His Focus Hits Close to Home

Reed Jobs, 31, launched venture capital firm Yosemite, which already boasts $200 million from investors and institutions.