Ola时间表:印度消费者的故事开始up Turning Into a Global Mobility GiantLet's get on board Ola for a flashy flashback

ByAastha Singal

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Ola

How often do we opt to cab it today? Pretty! Booking a cab on a few clicks seems like an everyday activity today for office goers and long-distance travellers. Had it been a few days ago, the case was not the same. Hailing taxis was among the last of options on the list of everyday commuters until the entry of an internet startup that was destined to change the way India travels.

This is Ola's, Startup Story!

3 December 2010 marked the historical date when India produced its own rival to the world's largest cab aggregator Uber in form of Ola. Founded by Bhavish Aggarwal and Ankit Bhati, the ride-hailing startup initiated operations in Mumbai before shifting base to Bangalore. 2011 brought along a wave of investments that breathed life into many enterprising start-ups.

Within 2 years of launch, Ola was successful in pocketing two cheques from big investors like Tiger Global and Matrix Partners. The startup was able to create a much-required hype around the ride-hailing business and bring the otherwise hesitant commuters to cab it! While India was opening up to taxis, auto remained to be a comparable economic source of travel.

Taking the aspect into consideration, Ola incorporated autos into its application in 2014. The step helped the startup elevate its status to a billion-dollar entity the next year. Ola became a Unicorn in 2015. The same year, it acquired its crosstown rival TaxiForSure for $200 million only to shut down its business the next year.

Gaining Market Leadership

While 2016 was relatively a laid back year for the consumer brand, not many would have anticipated such a striking comeback. Not only did the firm raise a staggering $1.1 billion funds led by led by Chinese Internet conglomerate Tencent and Japan-based SoftBank but also acquired the food tech startup Foodpanda.

Needless to say, 2018 was a bombastic year for the Indian unicorn. Apart from acquiring the public transport ticketing app, Ridlr, the firm indulged in financing a startup for the first time ever. Ola invested in Scooter rent startup Vogo and launched its international operations starting with Australia, followed by the UK and New Zealand.

Having established itself as one of the internet majors in the mobility space, Ola has been making efforts to gain market leadership against rival Uber, the most-valuable startup in the world through various efforts. Now that Uber has filed for an IPO, it would be interesting to see Ola's next act to overtake the ride-hailing giant.

Billion-dollar Funding Saga

想要超级针对印度a priority market outside the US, Ola is looking to raise over $1 billion in Series J round of funding. In a major boost, the start-up received around $92 million from Flipkart co-founder Sachin Bansal. This marks the largest investment by an individual in Ola to date.

Commenting on the investment, Sachin Bansal had stated, "Ola is one of India's most promising consumer businesses. On one hand, they have emerged as a global force in the mobility space and on the other, they continue to build deeper for various needs of a billion Indians through their platform, becoming a trusted household name today."

Earlier in January, Ola raised $74 million from its existing investor, a Hong Kong-and London-based hedge fund, Steadview Capital, through preference shares at a subscription price of $301 per preference share. The funding round is expected to take Ola's valuation to over $6 billion. Ola is currently operational in over 100 Indian cities and towns with a network of more than 10,00,000 vehicles.

Wavy Line
Aastha Singal

Entrepreneur Staff

Former Features Writer

A business journalist looking to find happiness in the world of startups, investments, MSMEs and more. Officially started her career as a news reporter for News World India, Aastha had short stints with NDTV and NewsX. A true optimist seeking to make a difference, she is a comic junkie who'd rather watch a typical Bollywood masala than a Hollywood blockbuster.

Related Topics

Business Ideas

The Top 10 Home Business Ideas for 2023

Can't figure out which enterprise you should launch in 2023? Check out 10 stellar home business ideas to get inspiration.

Thought Leaders

I Pitched 300 People a Day For 1 Year — and Learned This Impactful Entrepreneurial Lesson

After working myself to the bone pitching 300 people each day for one year, I came out of that experience as a new man — but surprisingly, an unhappier one. Here's what I learned.

Business News

'Absolute Disgrace': British Airways Feeds Customers '1 Piece' of KFC Chicken After Catering Problems

The flight was set to jet from Turks and Caicos to London, with a stopover in the Bahamas.

Starting a Business

10 Common Obstacles to Avoid When Starting a Business

Starting a new business can be an exciting and rewarding venture, but it also comes with its fair share of challenges. Here are some common obstacles to avoid when starting a new business.

Marketing

The Role of PR in Successful Product Launches — Strategies and Best Practices

By executing a comprehensive PR campaign, brands can generate buzz, build credibility, and create a strong foundation for their product's success in a competitive market.

News and Trends

Minifeel Raises INR 3 Crore In Pre-Seed Funding Round

Minifeel plans to utilize the funds to develop the technology to personalize the consumer's experience by recommending the best products that suit them