Tampa Bay Buc Rob Gronkowski Is Launching His Own NFT CollectionThe Super Bowl winner is one of several public figures who are hopping on a hot digital trend.

ByJustin Chan

Mike Ehrmann | Getty Images

Fresh off a Super Bowl victory with the Tampa Bay Buccaneers, tight end Rob Gronkowski has launched his own "Championship Series" NFT (non-fungible token) collection in collaboration with artist Black Madre.

On Thursday, the football player announced via a press release that he wanted to share some of his favorite Super Bowl moments with fans.

Gronkowski has notably won all four of his Super Bowls with fellow teammate and all-time great Tom Brady. The pair won Super Bowls XLIX, LI and LIII as members of the New England Patriots. They also won Super Bowl LV in February after teaming up on the Buccaneers.

Related:What Is an NFT? Inside The Next Billion-Dollar Crypto Sensation.

"With the rapid success of NFT's across platforms like NBA Topshop and Opensea, I wanted to take the business into my own hands and be the first professional athlete to launch my own NFT collection," Gronkowski explained in a statement. "Now, fans will be able to get a piece of the action and share these iconic Super Bowl moments with me in this all new digital format with my Championship Series NFT."

Gronkowski is reportedly the first professional U.S. athlete to commission, own and sell his own NFT series. Each of the five cards in the series — which consists of hand-drawn art — has been certified and generated on the Ethereum blockchain. Four of the cards celebrate each of Gronkowski's Super Bowl wins, while the last card commemorates all four championships.

The cards are currently available onGRONKNFT.com, and the auction will end today at 7 p.m. ET.

Gronkowski joins a growing list of public figures who have shown an interest in NFTs. Last week, for instance, Twitter CEO Jack Dorseyput his first-ever tweet up for auction.

Update: Following the end of the auction, Gronkowski's NFT series made a total of $1.75 million, according to public relations firm RMG. The top-selling card netted approximately $433,000, making it the highest sale of an individual NFT by an athlete to date.

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Justin Chan

Entrepreneur Staff

News Writer

Justin Chan is a news writer at Entrepreneur.com. Previously, he was a trending news editor at Verizon Media, where he covered entrepreneurship, lifestyle, pop culture, and tech. He was also an assistant web editor atArchitectural Record, where he wrote on architecture, travel, and design. Chan has additionally written forForbes,Reader's Digest,Time Out New York,HuffPost,Complex, andMic. He is a 2013 graduate of Columbia Journalism School, where he studied magazine journalism. Follow him on Twitter at@jchan1109.

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