Siri Can't Help TV Stars Kiss Like They Mean It In This Awkward Apple AdCue the clumsy kiss-and-tell. Apple made it weird.

ByKim Lachance Shandrow

Opinions expressed by Entrepreneur contributors are their own.

Pro tip: If you have to ask Siri how to kiss right, you're doing it wrong.

TV stars Alison Brie and Nikolaj Coster-Waldau do just that in a goofy new Apple ad. The actors lock lips, but Brie (whom you might recognize fromMad Men) isn't feeling it.

Cue Siri to the rescue. Make that the fancy fourth-gen Apple TV-integrated Siri.

"Is there tongue? Is there a little bit of tongue?" Brie awkwardly asks Coster-Waldau as a steamy clip of the Danish beau tasting the lips of aGame of Thronesco-star unfurls on an Apple TV. Next, Brie tells Siri to rewind seven seconds, not accidentally showing off how the Siri remote searches for content.

Related:Cookie Monster Demonstrates Why Hands-Free Siri Is Useful (Video)

End scene. Then the odd couple is called on set to seal a hot minute with a kiss. But Brie wants to brush up with more high-def makeoutGOTsessions. Coster-Waldau has a different plan. He snatches the Apple TV remote and asks Siri to spin some sexytime tunes (yep,a laApple Music). Maybe that'll get Brie in the mood.

Nope. Not happening. Siri's no substitute for raw animal attraction.

No surprise there. Siri's a notorious ice queen, apparently by design. Why, it snubbed us just this morning when we asked the snarky digital assistant for a virtual smooch. "Let's talk instead," it said. No thanks. We're good.
Wavy Line
Kim Lachance Shandrow

Former West Coast Editor

Kim Lachance Shandrow is the former West Coast editor at Entrepreneur.com. Previously, she was a commerce columnist atLos Angeles CityBeat,a news producer at MSNBC and KNBC in Los Angeles and a frequent contributor to theLos Angeles Times. She has also written forGovernment Technologymagazine,LA Yogamagazine, theLowell Sunnewspaper, HealthCentral.com, PsychCentral.com and the former U.S. Surgeon General, Dr. C. Everett Coop. Follow her on Twitter at@Lashandrow. You can also follow her on Facebookhere.

Editor's Pick

Related Topics

Business News

How One Couple Became Multi-Unit, Multi-Brand Franchise Owners

When Matt and Anne Evers took the leap to buy a franchise, they never imagined they'd grow to 13 locations across two brands just eight years later.

Thought Leaders

So, You've Been Hacked. These are the Best Practices for Business Leaders Post-Hack

The lasting effects of a cyber incident can impact an organization's reputation, customers, workforce, databases and network architecture.

Business Process

This Department Might Be Holding Your Business Back. Here's How to Change That.

Human resources has become too often disconnected from the bottom line. Here's how to deftly integrate the two to address 21st-century challenges.

Data & Recovery

Store More With 20TB of Cloud Storage Space, Just $99.99 for Life

Keep more of your data organized in the cloud for a one-time fee.

Money & Finance

Want to Become a Millionaire? Follow Warren Buffett's 4 Rules.

企业家是不能过度指狗万官方望太多a company exit for their eventual 'win.' Do this instead.