Al Lautenslager
Author, Speaker, and Consultant
Al Lautenslageris an award-winning marketing expert, bestselling author, highly sought-after speaker, consultant, and entrepreneur. He is the principal ofMarket For Profits, a Midwestern-based marketing consulting firm; former president and owner of The Ink Well, a direct marketing, printing, and a Certified Guerrilla Marketing Coach.
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Implement a PR Strategy in 7 Days
Building publicity for you and your business can be done one day at a time.
Using Public Speaking as Another Form of PR
By stepping up to the podium, you can increase awareness of your business and yourself.
Creating Timely Press Releases Year-Round
Follow these tips for creating attention-getting releases all the months of the year.
How to Get Editors to Read Your Press Releases
Understanding these considerations, mistakes and myths will increase the probability of publication.
Why You Need PR
Getting the word out about your product or service should always be a priority.
Publicize Your Business With Radio Interviews
Tips for using this medium to your advantage
