consumers

Technology

E-commerce is Thriving in China Due to 'Retail Entertainment'

As consumers become increasingly sophisticated, so too have their demands for entertaining brand experiences

Technology

Is the Growing Robot Revolution Killing Jobs in Japan?

A Look at the country's robotics industry and the future of its workforce

News and Trends

3 Ways to Understand Digital Consumers

The ideal approach to your prospective consumers in the digital platforms

Technology

This Firm Opens China's Biggest Robotic Warehouse For Single's Day Shopping Demand

Your gifts and orders will be packaged by robots if you're planning to shop from Alibaba's e-commerce website

Growth Strategies

5 Ways to Maximize Mobile Advertising ROI Ahead of Holiday Season

Starting your ad campaigns early captures the consumer's attention at the right time

Marketing

Why is Video Content the Future for Businesses Focused on Grabbing Consumers

他们更喜欢捡起他们的年代martphones and tablets! This remains a strong reason that the content only succeeds if delivered according to the consumer requirements

Entrepreneurs

5 Things You Must Know Before You Start Up

It is imperative for the entrepreneur to know that the company and owner are two different entities in the books

Social Media

Social Media Strategy for Content Marketing

Content Marketing sails on the lines, it's about how you're creating the difference using the same tools and making a long-lasting impact

Social Media

How Digital Content Is Gaining Control Over Traditional Content?

If a brand fails to capture the attention of its audience within seconds, it is doomed to obscurity

Finance

Southeast Asia is Ripe For a Cashless Revolution

With more than a 50 per cent of the region using the internet there are few places other than Southeast Asia where e-wallets can really take off

Growth Strategies

Disruptive Innovation Impacts the Success of Indian Retailing!

A remarkable co-existence of physical, online and omnichannel forms and their intelligently integrated functioning is what would set Indian retailing apart

Entrepreneurs

Watch before you cross: A Word of Wisdom for Startup Entrepreneurs

It is important to stay on top of the trends that are afoot and also understand the impact of the same

Marketing

5 Crucial Ingredients of a Successful B2B Digital Marketing Strategy

Digital marketing represents huge potential for the B2B space to expand your client base and grow your business