Business Name - Page: 2

This Entrepreneur Shares How to Name Your Company -- or Fix a Bad Name

The founder of Policygenius walks us through the rigorous process she went through to scrap a confusing name and create one that led to success.

Jason Feifer

Jason Feifer

The Science Behind Naming a Business

Numerology here can make a big difference, as it has the ability to measure the vibrations of every alphabet that goes into making a name

Trishul Arora

Trishul Arora

Oh, Lord, Why Do We Even Need to Tell You This? Religion and Branding Don't Mix.

Two Canadian ice cream entrepreneurs playfully put "Jesus" in the shop name. Predictably, a lot of Christians aren't amused.

Gene Marks

Gene Marks

8 Ways to Pick a Great Name for Your Business

It's just as important as naming your baby.

Patrick Bet-David

Patrick Bet-David

Branding Your Name: A Double-Edged Sword

Pasting your name on your company may seem like genius, but the potential pitfalls are bottomless.

Daniel Neiditch

Daniel Neiditch

Rose Leadem

Rose Leadem

What's in a Name? For a Business . . . Oh, Everything.

A naming expert lists 10 things you need to consider before rolling out your company's new moniker.

Ross Kimbarovsky

Ross Kimbarovsky

Tesla Removes 'Motors' From Its Name

Elon Musk is building an energy company, cars are just a small part of that now.

Matthew Humphries

The Biggest Company Name Changes (Infographic)

Did you know that Pepsi used to be called 'Brad's Drink'?

Rose Leadem

Rose Leadem

How To Name Your Startup

The name is often associated with an image that you can relate to. This holds true for a brand name or in this case "the name of your startup".

A.M.S Pandian

A.M.S Pandian

What Is In The Brand Name?

Without a doubt apex quality products/services make your consumer visit you again

Pratik Kanada

Pratik Kanada

3 Things I Learned After Having to Change My Business Name

Reminder: Do a trademark search before you decide on your business's name.

Susan O'Malley

Susan O'Malley