How Patience Pays Off for Entrepreneurs Disrupting a Traditional IndustryWith persistence and focus, your business's mission will come together.

ByMaRS Discovery District

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Mars Discovery District talks with Aly Dhalla, the CEO of Finaeo. The company is a financial marketplace that began as a phone application.

The startup focuses on how to maintain organization while companies are traveling, as well as increasing efficiencies with data entry. One of the startup's pursuits was making the business model work in an old and fragmented insurance marketplace.

Dhalla encourages other business owners to keep their eye on the prize and the importance of the initial mission, even if others say the mission seems far-fetched or nearly impossible to achieve.

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Related:Believing in Your Mission During Hard Times Can Make or Break Your Company

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MaRS Discovery District is the world’s largest urban innovation hub. Located in the heart of Toronto, MaRS supports impact-driven startups tackling key societal challenges in the health, cleantech, fintech and enterprise sectors.

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