How Christopher 'Drama' Pfaff Used His MTV Fame to Build a Fashion BrandAndrew Medal chats with the former reality TV star in Beverly Hills to learn about the transition from 'Rob and Big' to Young & Reckless.

ByAndrew Medal

Opinions expressed by Entrepreneur contributors are their own.

Christopher "Drama" Pfaff is an entrepreneur, producer and reality TV star best known for his roles in the MTV reality showsRob and BigandRob Dyrdek's Fantasy Factory.

Pfaff is also the founder and CEO of Young & Reckless Clothing. Young & Reckless is a street wear inspired clothing brand sold across the world. The brand can be seen worn on celebrities like Kevin Durant, Cassie, Justin Bieber, Meek Mill and Colin Kaepernick.

Related:How to Build a Famous Fashion Brand

Wavy Line
Andrew Medal

Entrepreneur Leadership Network® Writer

Entrepreneur & Angel Investor

Andrew Medalis the founder ofThe Paper Chase, which is a bi-weekly newsletter. He is an entrepreneur and angel investor.

More from Action & Ambition

Here's How This Former UFC Champion Runs His Company Today

This Comedian Breaks Down Stand-Up, Startups and Entrepreneurship

This Entrepreneur Says He Spends as Much as $200K a Month on Building His Brand

This Tattoo Artist Fell in Love With the Art When He Was 16. Here's How He Made a Career Out of It.

Editor's Pick

Related Topics

Social Media

How This 18-Year-Old TikTok Star Built a Business With 5 Million Followers

TikToker Ryan Shakes shares how he built a devoted and engaged following.

Marketing

The Role of PR in Successful Product Launches — Strategies and Best Practices

By executing a comprehensive PR campaign, brands can generate buzz, build credibility, and create a strong foundation for their product's success in a competitive market.

Growing a Business

How to Build a Culture of Learning in Startups

Startups tend to favor high productivity within short turnaround times. In such conditions, employees must be adaptable and learn new skills quickly. Therefore, training and development are crucial — a new employee needs to hit the ground running.

Business News

Anheuser-Busch to Lay Off 2% of Workforce Amid Declining Sales and Backlash

The layoffs will impact less than 2% of the total Anheuser-Busch U.S. employee population, which translates to approximately 380 positions eliminated.

Science & Technology

The Rising Threat of Generative AI in Social Engineering Cyber Attacks — What You Need to Know

The rise of generative AI is revolutionizing social engineering cyber attacks, making them more sophisticated and harder to detect. As these threats escalate, individuals and organizations must stay informed, exercise caution and employ robust cybersecurity measures to counteract this new wave of AI-driven cybercrime.

Business Ideas

The Top 10 Home Business Ideas for 2023

Can't figure out which enterprise you should launch in 2023? Check out 10 stellar home business ideas to get inspiration.