Pinterest Gives Mobile Users Key App UpdatesPinterest has added GIF capability to its boards on both Android and iOS devices, and has updated its iPad app to feature geo-tagged Place Pins.
ByGeoff Weiss•
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Pinterestis rolling out key updates for its mobile and tablet applications to further enrich users' boards.
On Valentine's Day, the digital scrapbookerintroducedanimated GIFs to its platform for both Android and iOS devices.
In addition, an updated iPad appwill now feature Place Pins-- or pins that have been tagged on maps in order to "make Pinterest more useful for travel," the company said.
Related:5 Tech Pinners You Should Be Following Now
A four-man team systematized the addition of GIFs overnight in one of Pinterest's self-described Make-a-thon's -- "where we work on projects we've been wanting to crank out, but may not have had the time during the normal work day," the company describedon its engineering blog.
These latest mobile trimmings arrive as Pinterest continues to gain traction as a money-making enterprise. In addition to ajust-announced collaborationbetween Target and four influential pinners, the company's CEO, Ben Silbermann, said it willgenerate its first-ever revenuesthis year via the introduction of "promoted pins."
Related:Target to Collaborate With Top Pinterest Users on Party Collections
