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How to Help Your Staff Feel Optimistic About 2021To keep your staff motivated as we move through an uncertain year, don't overpromise, and don't hide from the truth.

ByAdam Bornstein

This story appears in theMarch 2021issue of狗万官方.Subscribe »

Federico Gastaldi

Q: My company had a very rough 2020. I have high hopes for 2021, but how can I get my team excited without overpromising? — Jessica, Pittsburgh

After everything that happened in 2020, inspiring hope with a cliché seems, well, clichéd. But as I've navigated the unprecedented circumstances of the past year, I keep reminding myself: Necessity is the mother of all invention. (Told you. Clichéd.)

Being forced intochangecan be a very good thing. Throughout time, disasters, depressions, and diseases have led to innovation, breakthroughs, andgrowth. That's because we have no choice but to confront what stands in the way, and evolve and adapt to our environment and circumstances. And if you need proof of that, just look at your entrepreneurial peers — like the people in this magazine.Entrepreneurstackle uncertainty head-on because they know opportunities await on the other side of it. They did this long before thepandemic, and they'll do it long after.

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