Want Loyal Customers? Understand This.Our experts help you better understand why your customers use your service to build loyalty.

ByEntrepreneur Staff•

Do you know why your customers want your solution? It seems like a simple question, but it's one that many business owners overlook or even misunderstand. Our customer service experts Brad Smith ofSage North Americaand Ezra Firestone, founder ofSmart Marketerexplain why knowing the problems that drive your customers to your solution can help you forge a long-term relationship with them.

For more insights, watch this short video.

Related:4 Ways to Make Your Business a Powerful Customer Magnet

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Entrepreneur Staff

Entrepreneur Staff

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