Meet the Man with the Midas TouchYves Béhar's award-winning design studio Fuseproject creates groundbreaking products and brand identities for some of the world's most influential companies.

Yves Béhar sits in the sunlit conference room of his San Francisco design agencyFuseproject, a massive whiteboard behind him. On the table in front of him is a leather-bound sketchbook, its pages a crazy quilt of random notes, rough sketches and other embryonic concepts, all visible to anyone within proximity. Some design superstars might guard their ideas and insights like they were state secrets, but not Béhar. Fuseproject, it seems, is just one big open book.

"Nothing is secret here," the mop-topped designer says, his voice betraying the faintest trace of his native French. "The walls are covered with work that's in progress, which allows senior and junior people from different practices to see everything that's going on. There are no hierarchical barriers or layers. You have the constant pulse of the work we're doing."