How One Company Is Disrupting the Wedding IndustryVow To Be Chic asked, why do bridesmaids always buy their dresses?
ByVenturer•
Opinions expressed by Entrepreneur contributors are their own.
On this episode, Entrepreneur Network partner Business Rockstars highlights Vow To Be Chic, a fashion company that offers rental bridesmaid dresses as a more affordable option. Groomsmen have rented their wedding attire for what seems like forever, but for some reason, that trend hadn't caught on with bridesmaids before Vow To Be Chic.
"I've been a bridesmaid too many times," says CEO and founder Kelsey Doorey, "so I knew the customer pain point, and I figured it was time to fix it."
Watch the video to learn more.
Watch more great interviews on Venturer's YouTube channel.
Entrepreneur Networkis apremium video networkproviding entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.
EN is partnered with hundreds of topYouTube channelsin the business vertical and provides partners with distribution onEntrepreneur.comas well as our apps onAmazon Fire,RokuandApple TV.
Click hereto become a part of this growing video network.