How a Thirst for Fashion Is Driving Sales for This Hot AccessoryStylish stainless-steal water bottles have earned celebrities and high-end stores as fans.
ByDina Mishev•
This story appears in theJanuary 2016issue of狗万官方.Subscribe »
S'well founder and CEO Sarah Kauss likes that Tom Hanks and Ellen DeGeneres are fans of her company's chic stainless-steel water bottles. And thatThe Big Bang Theoryactress Kaley Cuoco regularly Instagrams about the product. (Even when #obsessedwiththisbottle crashed S'well's website.) But what Kauss really enjoys talking about is how one of her bottles survived the Apocalypse. At least, the Hollywood version as seen in the movieThe Rover.
"Actor Guy Pearce is such a fan of S'well, he wanted a bottle in his movie," Kauss says. "Of course, it had to be terribly beat-up so that it looked like it survived the end of the world. Even beat-up, its beautiful design was evident."
