Seven Ways Solopreneurs Can Grow a Home BusinessHere's how to increase revenue at your home business while keeping it a one-person show.

ByCarol Tice

Opinions expressed by Entrepreneur contributors are their own.

Home-based businesses with a sole owner can only grow so much, right? Wrong.

With a little creativity you can keep expanding your home business, without hiring employees or renting an office. Here are seven tips for increasing revenue at your home business while keeping it a one-person show:

1. Use technology.From scheduling newsletters and social-media dispatches to issuing blog-post notifications via email, automate as much as possible. Collaboration tools such asCitrix Systemssoftware can also help you readily pass off or work in the same document with colleagues and consultants without having to send giant email attachments or deal with a courier service. Additionally, video conferencing or call forwarding technology can do wonders for helping your little company appear much bigger -- and more professional.

2. Outsource.These days,freelance marketplacessuch asElanceandvWorker.commake it easy -- and relatively inexpensive -- to find contractors for a wide variety of roles, from accountants to virtual secretaries. There's no law that says you have to make official, full-time hires to grow. Increasingly, I'm encountering high-revenue, fast-growing companies that have few, if any, official staffers and are driving growth entirely through contract labor.

3. Watch for opportunities.Entrepreneurs' prime advantage over big companies is the ability to benimble and shift gearsquickly if a new opportunity emerges that might lead to more business. That's what home-based franchisor Patricia Beckman did when she saw a need for a standardized virtual-assistant chain. Now her VA business,Cybertary, has 25 franchisees and is growing.

4. Treat your business like a business.Don't neglect the back-office end of your business. For instance, consider using an online invoice system such asFreshBooksorIntuit's Bill Manager. Being able to systematically track your payments and expenses will not only save you time, it's also more professional in the eyes of customers or clients. Keep regular business hours so clients can rely on you.

5. Invest for growth.Yes, being home based can help reduce overhead, but you still need to put money into the business to keep it thriving. After all, you've got to spend money to make money, remember? And that's true no matter where your business is based.

6. Don't forget your plan.Know your goals for the business and keep your focus on the steps you need to take to achieve those goals. Beckman recommends keeping your business plan nearby and referring to it often. And as plans change, update it.

7. Get out there.Some solopreneurs use being home-based as an excuse to never meet with clients in person. That's a mistake. Get out of that home-office cave -- you can build stronger bonds with clients in face-to-face meetings. Attend networking events to keep growing your rolodex and gain exposure to new ideas.

How have you kept your home-based business growing?Leave a comment and tell us your strategy.

Wavy Line
Carol Tice

Owner of Make a Living Writing

Longtime Seattle business writerCarol Ticehas written forEntrepreneur, Forbes, Delta Skyand many more. She writes the award-winning Make a Living Writing blog. Her new ebook for Oberlo isCrowdfunding for Entrepreneurs.

Editor's Pick

Related Topics

Business News

Kristen Bell and Dax Shepard's Family 'Stranded' at Boston Airport During 9-Hour Delay: 'We Made Quite a Home Here'

The actors spent $600 on pillows and blankets while waiting for their flight.

领导

There Are 2 Types of Entrepreneurs — And This Is the One You Want to Be. Here's Why.

By honing a few strategic leadership abilities, you'll be able to reach new levels — ensuring that your business is running smoothly and ready for whatever comes next.

Innovation

How Tragedy Can Ignite a Passion for Healing — 7 Steps For Those Dealing With Grief

My journey with business success, personal loss, grief and a Fellowship at Harvard

Marketing

How ChatGPT Is Changing Digital Marketing (for Better or Worse)

The current state-of-play strengths, weaknesses and potential of this breakthrough tech, and why owners and other execs should be aware of its capability gaps.

Starting a Business

10 Ways to Create a Startup Dream Team

Get tips on how to form an effective founding startup team, focusing on hiring the right culture fits, creating a flexible structure and fostering a feedback-rich environment.