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These days, our influence is measured by the number of Twitter followers we have, offline friends are at risk of taking a back seat to Facebook friends, and LinkedIn is the go-to for professional relationships. It's the era of social networking, but how can you rein in all that energy and use it to market your business? Here are tips from Juliette Powell, author of33 Million People in the Room: How to Create, Influence and Run a Successful Business with Social Networking.
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