Clorox's First Female CMO on How Women Can Embrace Their Marketing StrengthsThis year, The Clorox Company won Best In-House Agency from the In-House Agency Forum (IHAF) under Stacey Grier's leadership.

ByAlex Ragir

Opinions expressed by Entrepreneur contributors are their own.

On the sixth episode of Season 3 ofThe Rough Cut, Storyhunter co-founderAlex Ragirwent to the Association of National Advertisers Master's of Marketing Week in Orlando to meet with Stacey Grier, The Clorox Company's first female Chief Marketing Officer.

Grier is in charge of marketing for household brands like Clorox, Pine-Sol, Burt's Bees and Brita. Ragir and Grier discussed how women in marketing should embrace their strengths and lift other women up and how consumers are aware that production value can vary depending on the medium.

You can see the full interview on Storyhunter'sVideo Strategist Blog, or listen to the full interview onSpotify,Apple PodcastsorGoogle Play.

Related:Deloitte Digital CCO on Using Jazz as an Inspiration for Content

Wavy Line
Alex Ragir

Co-founder of Storyhunter, Award-Winning Journalist and Filmmaker

Alex Ragir is the co-founder ofStoryhunter, the world’s leading video creator marketplace and freelancer management system. As an entrepreneur helping the most recognized names in video production transform their strategies for the digital era, Alex built the Storyhunter freelancer network from zero to over 25,000 filmmakers, journalists and production companies in 192+ countries (join as a freelancerhere). He also hostsThe Rough Cut with Alex Ragir, which gives viewers an inside look into most innovative minds in media and marketing.

Editor's Pick

Related Topics

Business News

Report: AI Will Take More Jobs Away from Women Than Men

Automation is many things, but apparently, it is not gender-neutral.

Business News

What Is a 'Lazy Girl Job'? New TikTok Trend Empowers Women to Work However They Want

The trend began as a way for women to find more free time during their days.

Starting a Business

10 Common Obstacles to Avoid When Starting a Business

Starting a new business can be an exciting and rewarding venture, but it also comes with its fair share of challenges. Here are some common obstacles to avoid when starting a new business.

Growing a Business

3 Solutions That Help Alleviate Everyday Pressures Small Business Owners Face

We live in a world with increasing pressures from stakeholders, constantly changing customer expectations and volatile financial conditions — which for many, especially business owners — can make it hard to create clear distinctions between professional and personal emotions.

Starting a Business

So You Sold Your First Business and Now You're Starting a New One — Here's How to Make Sure It's a Success.

Starting a second company after selling your first can be daunting, but it's also an exciting opportunity to prove yourself and create something amazing.