Clorox's First Female CMO on How Women Can Embrace Their Marketing StrengthsThis year, The Clorox Company won Best In-House Agency from the In-House Agency Forum (IHAF) under Stacey Grier's leadership.
ByAlex Ragir•
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On the sixth episode of Season 3 ofThe Rough Cut, Storyhunter co-founderAlex Ragirwent to the Association of National Advertisers Master's of Marketing Week in Orlando to meet with Stacey Grier, The Clorox Company's first female Chief Marketing Officer.
Grier is in charge of marketing for household brands like Clorox, Pine-Sol, Burt's Bees and Brita. Ragir and Grier discussed how women in marketing should embrace their strengths and lift other women up and how consumers are aware that production value can vary depending on the medium.
You can see the full interview on Storyhunter'sVideo Strategist Blog, or listen to the full interview onSpotify,Apple PodcastsorGoogle Play.
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