在LinkedIn Town Hall, Entrepreneurs' Questions Go UnansweredIn the President's LinkedIn Town Hall, Barack Obama answered many questions about how to help the unemployed. But some small-business owners say he didn't discuss their needs enough.

ByCarol Tice

Opinions expressed by Entrepreneur contributors are their own.

在LinkedIn Town Hall, Entrepreneurs Questions Go UnansweredThere were no big surprises in the much-toutedTown Hall meetingheld yesterday by President Barack Obama at the Mountain View, Calif., headquarters of LinkedIn. People mostly asked about how he would put them back to work, while the President mostly touted theAmerican Jobs Actproposal he's trying to get through an oppositional Republican Congress.

There was one clear winner, though -- LinkedIn, which was able to turn the event into a 1-hour ad for the social media platform and its effectiveness as a place to hold meaningful national debate. By moderating the debate himself, LinkedInCEO Jeff Weinerthrew the spotlight on himself and his company in a debate that came off without a hitch.

Nearly 70,000 people tuned in to the Town Hall live and no doubt thousands more will watch the replays both on LinkedIn and at Whitehouse.gov. Viewers didn't learn much new about Obama's positions on the issues, unless they weren't already awarethe president wants toimprove education, rebuild our infrastructure and invest in science and technology. But the event does mean tons of exposure for that familiar blue-and-white logo, clearly visible on a back wall throughout the event.

Last week, the upcoming Town Hall drove huge engagement on the platform, drawingmore than 3,000 questions. As I noted in last week's post about theObama meetup, many of the questions submitted on LinkedIn were rude -- along the lines of "When will you resign?"

The live questions were less confrontational -- commenters were already remarking about the soft-ball nature of the event in LinkedIn comments moments after the debate concluded. That's likely a measure of the boldness the Internet's anonymity grants people. Sure, you'll make cracks on a chat forum, but would you say that to the President's face? Maybe not.

Related:Obama Asks for Entrepreneurs' Questions on LinkedIn

Though the audience was hand-selected by the White House, it didn't seem to be an Obama love-in by any means. The President was only applauded twice -- at the end, and once when he thanked a retired military member for his service.

Moreover, one Town Hall participant, startup co-founder Adam Berkowitz of the New York-based discount consumer-products retail websiteStockn'Go, says he was disappointed by what the President didn't say. Specifically, he was surprised that most questioners asked what Obama would do to help the unemployed, rather than discuss ways to help small businesses create those needed jobs.

Berkowitz wanted to hear more about what could be done to cut small-business healthcare costs. "Rising medical costs have undone the effect of all their other programs," he says. "I haven't seen a lot of help from him, to be honest."

At this point, the administration's biggest task may be instilling confidence in American consumers and getting them spending again, Berkowitz says.

"A lot of small business owners are scared," he says. "They don't want to invest if they don't think people will buy."

What did you think of the town hall meeting?Leave a comment and let us know.

Wavy Line
Carol Tice

Owner of Make a Living Writing

Longtime Seattle business writerCarol Ticehas written forEntrepreneur, Forbes, Delta Skyand many more. She writes the award-winning Make a Living Writing blog. Her new ebook for Oberlo isCrowdfunding for Entrepreneurs.

Editor's Pick

Related Topics

Business News

Kristen Bell and Dax Shepard's Family 'Stranded' at Boston Airport During 9-Hour Delay: 'We Made Quite a Home Here'

The actors spent $600 on pillows and blankets while waiting for their flight.

Science & Technology

This Is the New ChatGPT Trend That Will Enhance Your Business

ChatGPT plugins are becoming the new cool trend among entrepreneurs to enhance their businesses and engage more customers. Here are some insights into how they're impacting business enterprises, along with some potential risks that may accompany the benefits.

Business News

Netflix is Hiring an AI-Focused Role—and the Starting Salary is up to $900,000

The streaming giant is looking for a leader in its machine learning department.

Growing a Business

Senior Executives Are Falling Behind The Digital Curve — Here's What It Takes to Stay Ahead.

Learn how to stay ahead of the digital curve with the top areas of digital transformation that all corporate leaders should know.

Business News

McDonald's Is Launching a Spinoff Restaurant Chain Based on a Beloved, Blast-From-the-Past Mascot

The company saw a lot of success with another former mascot, Grimace, in June.