An Entrepreneur Editor Shares How to Get Press Coverage for Your BusinessIn this video, Entrepreneur's Liz Webber shares the right way to pitch your business.
ByRose Leadem•
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Gettingpress coveragefor your business isn't as hard as it sounds. Just take it fromEntrepreneur'sInsights Editor Liz Webber. In this video, Webber answers the burning question: "How do I get news coverage for my business?"
Related:5 Ways to Get Media Coverage as a Startup
For starters,researchthe publications you'd like to appear in to get an understanding of the types of stories they publish. Then, find the right reporter who covers the topic of your business orpitch. (That way you're not blasting off emails that won't go unread.) After doing these few things, your two steps closer to getting coverage for your business.
Related:How to Write a Great Pitch Email
To learn more, click play.
