A Company That Makes User Analytics SimpleKISSmetrics has crunched customer data for AOL, Foursquare, Microsoft, and other major companies.
ByMatt Villano•
Opinions expressed by Entrepreneur contributors are their own.
So much data, so little time. Above all else, this was the driving notion behindKISSmetrics, a San Francisco startup that specializes in customer analytics for companies in the online space.
Founded in 2009, KISSmetrics has grown exponentially in the last four years, using a Ruby on Rails platform to crunch customer data for marketing departments at companies like AOL, Foursquare, Microsoft and Intuit, to name a few.