3 Benefits of Meeting Face to FaceEven in the digital age, your most powerful sales tool may still be meeting in person.
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Despite our increasingly digital world--or maybe because of it--the power of in-person interactions is now more valuable than ever. Sure, social media, e-mail, video chat and other forms of electronic communication are great for meeting new people, communicating across distances and maintaining connections, but it's those face-to-face meetings that foster trust and lead to solid, long-term relationships and partnerships--some of the most important factors to growing any business. In fact, a survey by e-mail marketer Constant Contact revealed that 48 percent of its respondents believe that a meeting is the most effective driver of business (topping websites and e-mail marketing).
To expand on these results, we spoke with three 'treps about the importance of face time.