Hindustan Unilever Limited And Genpact Launch Be.Seen To Scale Minority-Owned Businesses In IndiaWith an aim to advance diverse and sustainable sourcing, this initiative will enable minority businesses to be absorbed into the supply chains of large consumer goods companies including HUL

ByTeena Jose

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Twitter

Hindustan Unilever Limited (HUL) a fast moving consumer goods company, along with Genpact, a global professional services firm focused on delivering outcomes that transform businesses, today announced the launch of Be.Seen, an accelerator program to help scale businesses owned by minority and underrepresented groups in India. With an aim to advance diverse and sustainable sourcing, this initiative will enable minority businesses to be absorbed into the supply chains of large consumer goods companies including HUL.

"Be.Seen aims to create opportunities for diverse and underrepresented businesses to grow and become supply-chain-ready. Diversity in supply chains is a competitive advantage for any business and widens economic and social impact. HUL's partnership with Genpact will support minority-owned businesses while helping HUL advance towards its commitment of spendingINR2,000 crores annually with diverse businesses by 2025," said Ansu Archana, procurement director, beauty and wellbeing, Hindustan Unilever Limited.

Implemented by Sattva, a leading social impact research and advisory firm, Be.Seen is a program providing essential training and mentorship, including access to networks, knowledge, and resources to enterprises owned by under-represented and minority groups including women, persons with disabilities, members of scheduled castes or tribes, and transgender communities. The pilot phase of the program will enable shortlisted business owners to develop critical behavioral and technical skills over a period of six months, including advancing business and growth plans, pitching to investors, as well as fundraising activities. This program aligns with Unilever's wide-ranging set of commitments and actions to help build a more equitable and inclusive society by raising living standards across its value chain, creating opportunities through inclusivity, and preparing people for the future of work, according to an official statement by the company.

"Now more than ever, businesses are balancing the twin goals of profitable growth and sustainable operations. We believe that companies that make the right bets today will be the winners in the long term. At Genpact, we see ESG as a critical part of business transformation and are focusing on it internally and for our clients. We believe supplier diversity is a key lever for supply chain resiliency and ESG impact, and through this program, we look forward to helping build stronger companies and communities," said Katie Stein, chief strategy officer and global business leader, Enterprise Services and Analytics, Genpact.

Wavy Line
Teena Jose

News Desk Reporter with Entrepreneur India

Teena is a post graduate in financial journalism. She has an avid interest in content creation, digital media and fashion.

Related Topics

Finance

A Founder-First VC Firm That Likes Bold Ideas

BEENEXT未来一年的融资前景基于“增大化现实”技术e optimistic as it continues to identify promising founders and their ground-breaking startup ideas.

Growing a Business

Why Being Profitable is a Business Strategy in Itself

Profitability is a part of the strategic effort to be a hyper-growth, customer-centric and commercially-minded organization. And yes, it's a strategy.

Starting a Business

At 16, She Was a Homeless Single Mom With Serious Talent. Now, Her Business Brings in Millions.

Mimi G. Ford's online venture was earning seven figures within just three years. Today, she's excited to reach even more people.

Money & Finance

How to Make Money Online: 10 Proven Ways to Make Money Online

Need to know how to make money online as a side gig or new career? Check out this breakdown of the 10 top online money-making methods.

News and Trends

Mondelez CoLab Acc印度选择五个创业公司elerator Program

As per an official statement, the startups were handpicked from a competitive pool of over 250 applications across categories like baked snacks, chocolates, confectionery, and savory snacks from all corners of India