Wednesday Wisdom: 4 Tips to Ace The Investor PitchStay tuned to get every day updates in 60 seconds

ByAastha Singal

You're reading Entrepreneur India, an international franchise of Entrepreneur Media.

Have you ever felt the jitters before presenting your big idea to a potential investor? Of course, you have. Here are 4 tips to ace your next investor pitch:

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Busier a person, smaller is his attention span. Try to keep your pitch crisp but captivating. Don't beat around the bush and give an overview of your proposition quickly before losing the investor's interest.

Establish the Need

The only question going through an investor's mind while you are presenting the pitch is "What problem are you trying to solve?" It's your job to convince them that there is a need and your solution can address it.

Capture the Essentials

While the presentation is important, angels care more about the business plan. Can you, in less than five minutes, explain the project, the return on investment and the growth strategy? You got them.

Competitive Advantage

Do you enjoy the first mover advantage or is there a competition present? You need to show the investors that what you are pitching is better than what your competitors are offering?

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Aastha Singal

Entrepreneur Staff

Former Features Writer

A business journalist looking to find happiness in the world of startups, investments, MSMEs and more. Officially started her career as a news reporter for News World India, Aastha had short stints with NDTV and NewsX. A true optimist seeking to make a difference, she is a comic junkie who'd rather watch a typical Bollywood masala than a Hollywood blockbuster.

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