Be On Beat: Daman And Sony Launch ActiveBeatsIf getting fit is at the top of your list of resolutions, Daman and Sony Music Middle East may be able to help you succeed.

ByTamara Clarke

Opinions expressed by Entrepreneur contributors are their own.

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

ActiveBeats

If getting fit is at the top of your list of resolutions, Daman and Sony Music Middle East may be able to help you succeed. The companies joined forces to create ActiveBeats by Daman, a mobile application that uses the power of music to make physical activity more enjoyable. While listening to music during exercise is certainly not a new concept, ActiveBeats does give it an interesting twist: the app contains music overlaid withfitnessinstruction allowing you to get the latest hits and exercise tips while you're training. You can choose from dozens of songs, including Arabic music, with three different levels of intensity. The tips, available in both English and Arabic, could be the mo- tivation you need to bang out that last rep or two. ActiveBeats can be downloaded for free from the App Store and Google Play for iOS and Android powered mobile phones respectively. Get downloading and hit the gym!

Wavy Line
Tamara Clarke

Columnist

Tamara Clarke, a former software development professional, is the tech and lifestyle enthusiast behind The Global Gazette, one of the most active blogs in the Middle East. The Global Gazette has been welcomed and lauded by some of the most influential tech brands in the region. Clarke’s goal is to inform about technology and how it supports our lifestyles. See her work both in print regional publications and online on her blog where she discusses everything from how a new gadget improves day-to-day life to how to coordinate your smartphone accessories. Visitwww.theglobalgazette.comand talk to her on Twitter@TamaraClarke. #TamTalksTech

Related Topics

领导

How to Detect a Liar in Seconds Using Nonverbal Communication

There are many ways to understand if someone is not honest with you. The following signs do not even require words and are all nonverbal queues.

Growing a Business

5 Ways Marketers Can Design a Frictionless Customer Experience

The ability to provide a frictionless customer experience is at the heart of a successful D2C business.

Marketing

'Barbie' Was a Publicity Machine — Here's How Barbie and 4 Other Blockbusters Mastered the Art of Marketing

'Barbie' reportedly had a $150 million marketing budget, and it exceeded that figure in its opening weekend. Here's how their marketing team pulled it off.

Thought Leaders

I Pitched 300 People a Day For 1 Year — and Learned This Impactful Entrepreneurial Lesson

After working myself to the bone pitching 300 people each day for one year, I came out of that experience as a new man — but surprisingly, an unhappier one. Here's what I learned.