Start Up Like A Pro: Careem Co-Founders Offers Tips and Tricks For EntrepreneursCareem co-founders Mudassir Sheikha and Magnus Olsson give their advice for those of you with the entrepreneurial itch.

ByAby Sam Thomas

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Careem
Careem co-founders Mudassir Sheikha and Magnus Olsson.

Careem co-founders Mudassir Sheikha and Magnus Olssongive their advice for those of you with the entrepreneurial itch:

1. "SOLVE LOCAL PROBLEMS." Focus on solving problems specific to where you are located, instead oftrying to copy other enterprisesmay be doing in other parts of the world.

2. "HIRE AWESOME, AWESOME, AWESOME, AWESOME PEOPLE."Make your people part of your business' journey; make them part of its success as well.

3. "STAY FOCUSED AND AGILE." Keep your eye on building one profitable business, instead of dabbling in a variety of them and losing your focus.

4. "ITERATE LIKE CRAZY." Be receptive tocustomer feedback, and utilize it to build a better version of what you may have originally envisioned.

5. "DO WHAT YOU DO REALLY, REALLY WELL." Deliver on what you promise your customers- and exceed their expectations. If you can do that, then that's amazing.

6. "STAY INCREDIBLY LEAN AND BOOTSTRAP." Not only will it allow you to live longerbefore you need capital, but it forces you to do the right thing, forces you to focus, forces you to prioritize.

7。”FIND PEOPLE WHO CAN BRING IN MORE THAN MONEY."When looking for investors, look for ones who can provide you with smart money- they should be as committed to growing the business as you are.

8. "WHEN RAISING FUNDS, START EARLY."Build a relationship with investorseven before you need the money- this will help you shape the product and business you're building, and this will give them the opportunity to see you in action as well.

Wavy Line
Aby Sam Thomas

Entrepreneur Staff

Editor in Chief, Entrepreneur Middle East

Aby Sam Thomas is the Editor in Chief ofEntrepreneur Middle East. In this role, Aby is responsible for leading the publication on its editorial front, while also working to build the brand and grow its presence across the MENA region through the development and execution of events and other programming, as well as through representation in conferences, media, etc.

偿自2011年以来一直从事新闻业,革命制度党or to which he was an analyst programmer with Accenture, where he worked with J. P. Morgan Chase's investment banking arm at offices in Mumbai, London, and New York. He holds a Master's Degree in Journalism from the Columbia University Graduate School of Journalism in New York.

Related Topics

领导

How to Detect a Liar in Seconds Using Nonverbal Communication

There are many ways to understand if someone is not honest with you. The following signs do not even require words and are all nonverbal queues.

Growing a Business

5 Ways Marketers Can Design a Frictionless Customer Experience

The ability to provide a frictionless customer experience is at the heart of a successful D2C business.

Marketing

'Barbie' Was a Publicity Machine — Here's How Barbie and 4 Other Blockbusters Mastered the Art of Marketing

'Barbie' reportedly had a $150 million marketing budget, and it exceeded that figure in its opening weekend. Here's how their marketing team pulled it off.

Thought Leaders

I Pitched 300 People a Day For 1 Year — and Learned This Impactful Entrepreneurial Lesson

After working myself to the bone pitching 300 people each day for one year, I came out of that experience as a new man — but surprisingly, an unhappier one. Here's what I learned.