Netflix削减a Beloved Service, Disappointing Loyal Fans NationwideIt no longer makes sense for the business's bottom line.
ByAmanda Breen•
For most of us,DVDsare a relic from a pre-streaming past.
Now,Netflixseems to agree: The streamer, which has mailed subscribers discs ofmoviesand TV shows for 25 years,announced Tuesdayit will discontinue the service on September 29 — and people aren't happy,The Washington Postreported.
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Neftlix的DVD服务拥有大约2000万个苏bscribers at the height of its popularity in 2010,The New York Timesreported. That base has dwindled substantially since;Netflixno longer even tracks those numbers, per the outlet.
The streamer's DVD holdouts include those who just prefer watching physical DVDs, seek harder-to-find titles or have unreliable internet connections.
"Just getting better internet is not an option," 38-year-old Jeanine Wainscott toldThe Washington Post, "and that's a reality for a lot of people. People who live in big cities don't always realize that."
Most recently, a DVD subscription for one mailed disc at a time cost $9.99 per month, or up to $19.99 for three at a time.
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But, more than 5 billion mailed red envelopes later, the service no longer makes sense for Netflix's bottom line. "Our goal has always been to provide the best service for our members but as the DVD business continues to shrink that's going to become increasingly hard," the company said in itsQ1 earnings release.