Life on Wall Street Was Confidential, But Gen Z Is Flipping the ScriptThe biggest firms don't want to give up control of the narrative completely.
ByAmanda Breen•
If you've ever wanted the scoop on what it looks like insideWall Street's biggest banks, you're in luck.
Gen Z's authentic "day-in-the-life" content onTikTokis giving a glimpse into the likes of Goldman Sachs, JP Morgan, Bank of America and more,Bloombergreports, cracking open the confidentiality that's always defined the industry.
Related:5 Simple Tips for Incorporating Gen Z Into Your Workplace
Twenty-three-year-old Naeche Vincent captures going back to the office after an Omicron-induced month of remote work.
@naecheninaback to the office we go //#dayinmylife#corporatelife#rto#wallstreet#minivlog♬ Intimidated - KAYTRANADA
Another 23-year-old corporate employee vlogs a typical week; on Monday, she "worked a lot and didn't sleep enough."
@girlboss929come along :)#dayinmylife#vlog#wallstreet#workfromhome#officelife#nyc#tech#consulting#corporateShe Share Story (for Vlog) -
Yet another twenty-something summer intern highlights the perk of free lunch from the office with a view.
@mantjita中的一天life of a summer intern for an international building company on Wall Street. Phew today I learned that there's still soooo much I need to learn#blackgirlluxury#nycvlog#internshipdiariesoriginal sound - mantjita
But, generally, Gen Zers' transparency only goes so far.
Most TikTokers decline to reveal their specific employers, as many still have strict social media policies. AlthoughGoldman Sachsintends to launchTikTokcontent that will detail the days of its junior employees, the firm also recently took down some employee videos, claiming they violated its guidelines, per Bloomberg.
Related:Smart Brands Won't Generalize When It Comes to Gen Z
According toYahoo Finance, a recent survey from GOBankingRates revealed that 42% of adult Gen Z workers prioritize work-life balance when searching for a job, so, naturally, Wall Street's biggest firms want to maintain some sense of control over the narrative.
